Thread | Brutkey

Okay, I deleted the #Substack app from my phone and tablet. I have to admit that I have no control. I have zero control stopping myself from looking at the FYP feed. I have zero control at being annoyed by hot takes. And I definitely have zero control sometimes at typing back at these hot takes. So for the safety of everybody, including myself, I have deleted the apps and I hope it'll be permanent.

I still remember the day I signed up for Substack. This was way before Notes was a thing, way before they thought they could turn their newsletter delivery platform into social media. I knew that #enshittification was on its way, but I'm a practical girl - I prefer to think of them as tools rather than platforms that need to be ideologically aligned with me.

But god, you know, the amount of toxicity that has increased thanks to Notes is appalling. I'm trying to remember how people used to discover each other. I think we discovered each other through organic recommendations. I often found people through Substack's community posts where people just hung out and talked. I miss those forums. I used to click on people who sounded interesting and, well, sane.

But now with these social media dynamics, you get exposed to people you don't want to get exposed to. And your content gets exposed to people you don't want to get exposed to. Before Notes, discovery was a little bit safer and more controlled. Your newsletter was often recommended by like-minded people or people who shared your interests. I don't think discovery via social media dynamics is a healthy thing. You get all kinds of people, and many of them do not discuss or interact with you in good faith.
I think I have been two pampered by Mastodon. 😅 I am no longer used to normie social media.

#socialmedia