Brutkey

Matthew Sheffield
@mattsheffield@mastodon.social

Is marketing to right-wing incels really this easy?

I guess we'll see.

A screenshot from a social media user named Philip Gourevitch. It contains a photograph of the following description: Rear view of a box truck stopped on a residential Brooklyn street with bare trees and parked cars. The truck displays a provocative cereal advertisement reading "Cereal Got Its Balls Back." and "Man Cereal," with smaller text advertising "Creatine. High Protein. Keto. Zero Sugar." Above the photo is a text from Gourevitch that reads: "what fresh hell is this on the streets of brooklyn?"